There was a time when people did not use the internet. During these times, the graphic designers had to put a lot of effort into putting together the printed portfolios with the hope that they would get interviewed by some reputed business someday and get work. However, times have changed and the entire world is connected to the internet and …

The ‘new year, new me’ is not only for individuals but for our businesses as well. With time the business needs to evolve. The strategies change and new plans get in place. The online world is ever changing. In this age of digital transformation, most companies start making plans and strategies for the year.  The technological pace continues to increase …

Blog graphics are usually underestimated and not paid attention to. You should pay heed to the graphics too if you want your blogs to be a success. These are one of the important factors. It helps and gives great weightage to the look and feel of the blog. It literally acts as the face of the blog. The graphics you …

Your company be it small or large scale, MNC or local, you need a digital marketing agency. But before choosing, you should do some homework so that you get best of both worlds. Every agency will try their best to pitch you, they want to bite more than they can chew, but you need to smart enough to see the …

Since PR and Digital Marketing have started going hand-in-hand the branding strategies have gone a level higher than ever before. Digital marketing is a boon to the Public Relation Industry. Gone are the traditional ways of public relation activities. PR is much more than media stories & is touching boundaries of advertising and marketing. Building brands, maintaining and diversifying them …

Copy writing in one of the most vital skills one can ever possess. Especially if you belong to the creative world and want to stand out with effective copies to make your brand look much better, it is essential for you to understand the need of the effectiveness in it. Not only for marketing purposes but a good writer will …

Every business owner today, whether small or large are wanting to use different techniques of marketing to bring more business. To mention, Email marketing is considered to be one of quickest form of marketing which is being adapted by many. It is quite visible that the benefits of email marketing are certainly the reason. Keep on reading further and you …

When there is a question about writing a blog, there are many people who will agree and even end up writing. But they don’t really understand the mistake they made. These mistakes you need to realise because if not, it will not make you look like a pro. Understand that blogs are not like college essays, they are not breaking …

Let’s begin with a question: Headline A: ‘How To Make More Money’ Headline B: ‘3 Secrets That Will Instantly Boost Your Profits For Free’ Which headline looks good to you? Well, it’s obviously Headline B. This line is actually click worthy. People will want to know more about the topic and read about the article. You can make the same kind of …

A logo is the most important element of your business. It is the identity that you will hold for the rest of your company’s life. Have a concept in your mind for the logo. Have you seen Amazon’s logo or Four Seasons’ logo, they have a meaning in it, and did you find it? Your logo is the first thing …